Digital Signage in Saudi Arabia: Driving Market Growth with NowSignage

September 15, 2025
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The demand for digital signage in Saudi Arabia is growing at pace, with businesses across retail, QSR, transport, and entertainment rapidly adopting new technologies to improve communication and customer engagement. As this market growth continues, NowSignage is expanding its presence in Saudi Arabia to help organisations unlock the full potential of digital signage.

Market Growth in Saudi Arabia

Saudi Arabia is one of the fastest-growing economies in the Middle East, with significant investment being made into hospitality, retail, and smart city initiatives. Digital signage is playing a central role in this transformation, providing businesses with the tools to deliver engaging customer experiences while streamlining operations.

NowSignage supports this growth with:

  • Scalable digital signage networks that suit both local businesses and global enterprises
  • Cloud-based content management for centralised control across multiple regions
  • Third-party integrations for menu boards, promotions, and live data feeds
  • Ad Booker monetisation tools that turn displays into new revenue streams

Strengthening Our Middle East Presence

To support this growth, NowSignage recently welcomed Yousef M. Ibrahim as Regional Account Executive, based in Dubai. With extensive experience across the GCC in both channel sales and enterprise development, Yousef is building closer connections with partners and customers in Saudi Arabia.

“With hyper-growth in retail, QSR, transport, and smart cities, the GCC is the perfect stage for NowSignage to unify screens and accelerate results” says Yousef M Ibrahim, Regional Account Executive, MEA.

This expansion comes at a time when NowSignage is delivering major digital signage projects for leading global brands such as ADNOC, SPAR, Siemens, Domino’s, and Majid Al Futtaim. These rollouts demonstrate the growing trust in our platform across the Middle East and highlight how we are well placed to serve the Saudi market.

Presence in Saudi Arabia

As part of our commitment to the region, NowSignage is also present at industry events such as the Fast Food & Cafe Convention (FFCC) in Riyadh, where we connect with QSR and café leaders exploring the role of digital signage in business growth.

Looking Ahead

As the adoption of digital signage in Saudi Arabia continues to rise, NowSignage is committed to supporting local businesses with a reliable, cost-effective, and innovative CMS platform. By combining global expertise with regional knowledge, we are ready to help organisations harness the opportunities created by ongoing market growth in the Kingdom.

To learn more about NowSignage in Saudi Arabia contact our Sales team: https://www.nowsignage.com/contact-us/sales-enquiry

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